Friday, October 11, 2013

My New Brush Collection is Out! Sedona Lace Luxe Essentials Brushes & Huge Giveaway!

Hi Bellas,

I have some super exciting news for you all.  I’m so proud to announce the release of my second brush set for Sedona Lace – The Luxe Essentials Collection.  It’s been 2 years in the making, but the set is now available online and I’m going to tell you all about it.  Check it out!

Check out the video!  I show you each brush in detail and demo them.

After creating the Vortex Set which had all sorts of cool, specialty brushes we wanted to do something a bit different.  Luxury brushes with premium bristles and construction are amazing but expensive.  We wanted to offer a luxe line with the best materials at an affordable price.  As a result, we developed the Luxe Essentials Set.  I wanted to start your luxury brush collection with the basics – everyone needs a powder brush, a cheek brush, an eye shader and blender in their life.

The brushes are hand-crafted.  I selected everything custom on these brushes including details like:
  • Rose gold ferrule (who doesn’t like pink!)
  • Chocolate glossy brown handles (a little something different than black)
  • Premium chinchilla and synthetic bristles
  • Modern and Feminine Font Label
  • Shorter length of the handles (great for travel and personal use)
  • Angled brush handles (to add to the sleek design and to stand perfectly in your brush holders..use the eye brush tips to help push in and secure lashes)

You won’t find these brushes anywhere else because they are custom designed with my personal touches.  I’m so excited that you guys will be able to try these premium brushes.  The bristles really feel like silk and they’ll bleed and shed less.  These brushes went through several revisions to get them just bright!

Onto the brushes!  I created a description for each brush as well as a tip to help you use it in different ways!

Eye Blender LB01
This crease brush has a longer, thinner shape to provide detailed blending and to fit into smaller areas. Hold the brush handle closer to the end to apply a light wisp of crease color. Move your grip closer to the ferrule to apply more pressure to get intense color deposit. Chinchilla and synthetic hair.

Tip: Run this brush under your lower lashline to seamlessly blend out color. The shape and soft bristles fits perfectly into this small and sensitive area.

Cheek Brush - LB03
This cheek brush is the perfect size to deposit face color where you need it. Use the LB03 to apply cheek and highlight color. The small, oval shape will give you detailed precision in depositing product exactly where you need it. Pine squirrel and synthetic hair.

Tip: Use this brush to set your undereye concealer with your favorite highlighting powder to get that brightened celebrity look. The shape fits perfectly under your eye.

Eye Shader Brush - LB05
This shader is the essential brush for applying eyeshadow. Use it in a packing motion to apply product it to your lid. Next, use it on its tip to apply color in the crease and finish off with sweeping motions to help blend. Chinchilla and synthetic hair.

Tip: Use this soft shader brush to contour your nose. The smooth bristles will easily blend out harsh contour lines.
Powder Brush - LB07
Everyone needs a large powder brush to finish off their makeup routine. Use the LB01, a flat and rounded powder brush, with your favorite setting powder to lock in your foundation. It also works fabulously to apply bronzer or blush when you want a light wash of color. Finishing off your makeup with these silky soft bristles definitely turns makeup application into a soothing treat. Chinchilla and synthetic hair.

Tip: Apply this brush in a flat packing motion in order to mimic the coverage that you would get with a traditional powder puff.

Right now the brushes are on sale for $59.95 as a set.  This is a steal as individual brushes can run for that price alone!  This also makes a great gift for loved ones...the holidays are coming up!  If the set does well, we’ll offer the brushes up for individual sale in the future!  You can find them at  Use coupon code:  renren for $4.00 off your order.

Guess what!  To celebrate the release of the new line, I’m giving 5 sets away!  One will be up for grabs on each social media outlet.  Here’s how to win:
  • Create a profile on – this is how the set will be shipped to you if you win.
  • Open internationally
  • Instagram winner – follow me on instagram, like and leave a comment on my instagram post telling me why you’d like to win!
  • Facebook winner - follow me on Facebook, like and leave a comment on my Facebook post telling me why you’d like to win!
  • YouTube winner – subscribe to me on YouTube, like and leave a comment on my YouTube video telling me why you’d like to win!
  • Twitter winner – I’ll announce a trivia giveaway!  Follow me on twitter to look out for the announcement.
  • Blog winner – Follow my blog and leave a comment on this post telling me why you’d like to win!
 Good luck everyone!

FTC Disclosure:  This post contains affiliate links as I helped design and produce this line.


NREnger said...

I would like to win because I am starting my brush collection. I could really use these.

monique said...


Annie Cate said...

I would love to win because I need a set of quality brushes.

Amour said...

The brushes are amazing Ren and you did a wonderful job. I'd really like to win them because as you stated luxury brushes are pretty expensive and I'd like to add some quality brushes to my collection. Thanks for such a wonderful collection and continue the good work.

hhhnp12 said...

I would love to win the new Sedona Lace Luxe because I really love the Vortex brushes that you had design. This would make it complete! Thanks!

SAUCY | f. | BABY said...

Hi , Ren !

Congrats on creating another brush set with Sedona Lace !

–––––––––––––– I'm a current GFC Follower under: SAUCY | f. | BABY

–––––––––––––– I'd love to win because I adore the rose gold ferrule & I really love the thinner blending brush . I don't have a brush like it & would love to try it .

Thank you so much for the chance ! :)

--- Nicole O.

Selinabikechick said...

I would love to own a set of your luxury brushes! I don't have any good quality brushes. Your brushes would be a great investment. Thank you for the opportunity to try and win a set!

kimmy said...

I would love to win because I'm a college girl on a budget. You inspire me to work hard and pursue my dreams!

Kriszta said...

I would love to win because i'm on a budget and i don't have any sedona lace brushes.

Eloise .D said...

I would love to win a set of brushes as I am in the process of buying brushes which is a truly expensive process and as a British blogger there isnt many opportunities to try out youtubers like yourself brushes from another country! I know if I had your brushes they would be well loved and used everyday and won't shed on me!
Congratulations on the launch of your brushes as a fellow subscriber since more or less he beginning its great to see how much you have learnt and achieved over the years!

eloise -

SeLcEn-lasoledad said...
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SeLcEn-lasoledad said...

i would like to win these brushes because i need a set of really quality brushes.i hope i could win!

Glamazonz said...

Beautiful collection! Would love to win that amazing set. I love my Vortex collection but these would be super special!

Glamazonz said...
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Supriya Patel said...

Congrats on your new brush set, they look amazing! I'd love to win because I need a new set of brushes. Mine are over 10 yrs old and are all odd and end brushes. It would be so nice to have a full matching set . Thx!!!

Lisa Brown said...

GFC: smurfette

I would love to win because this set is ideal for a beginner of makeup, like myself. Thank you for the chance

Sadi said...

Beautiful collection !!

I would like to win these brushes because i need a set of best quality brushes ti improve my makeup skills :)

Thanks alot for this chance

Cynthia Adams said...

I would like to win your newest brush set because I am aspiring to become a makeup artist. I have been considering getting into this industry for a long time and I am finally ready to make it happen. This set would be an excellent addition to help me start my kit.

Purple Blossom said...

I'd love to win because I don't own many brushes at all, and it's hard to find good quality brushes where I live (the good quality ones are expensive and I'm still young so I cannot afford them) so this is a great opportunity for me to finally own some nice brushes! Thank you so much for this giveaway, have a wonderful day! :)

tasty tomyam said...

Hi Ren... First of all, congrats on your new collection, I can't imagine the thrill of creating and designing something that hundreds or maybe thousands people would enjoy ;) I'd love to win this collection because currently I'm using cheap brushes that most of the time,I just resort to using my fingers since it's easier.. I'd really like the chance to try quality brushes to know what I'm missing out on ;)

Karen said...

I need some new brushes and would love a chance to try out this set! Thanks so much for the giveaway and congrats on the new line, they look awesome!

Coween said...

Wow! These brushes look so luxurious and soft! I really would love to win them! First,because I dont have enough money yet to purchase,Im still saving up. Next, Im just new into this make-up world and beauty stuff,owning them would let me create looks that would be easy as a beginner coz they are multi-purpose brushes.Lastly, Ive been hearing good reviews and raves about sedona lace,esp your first design(Vortex brush)and owning these new set of brushes designed by you would mean a lot!I would take care of them,I promise! :)

mimi_m0nr0e said...

I'm super excited about your new line. Your brushes look amazing. Winning your giveaway would be awesome! (: oX - ROE

instagram, twitter, & youtube: @makeupbyroe

MiMi Monroe said...

I'm super excited about your new line. Your brushes look amazing. Winning your giveaway would be awesome! (: oX - ROE

instagram, twitter, & youtube: @makeupbyroe

Nicole Wright said...

So excited to hear about the new brushes. I am building my makeup kit and would love to have these brushes added to my collection. I already have the vortex brushes! I hope I win!

Tifferella said...

Those brushes are really nice.. of course I would love to win! If I win I can retire my target sponges and e/s wands that come in the wnw palettes.

velocitygirl said...

Hello Ren,

Congratulation on your design of another wonderful brush set! These look amazing! Can't wait to try them, if I win. Hehe....


shermayne howard-riley said...

I'm so excited about these beautiful brushes. I'd love to win them because I don't really have any quality brushes in my set. I make do with what I have but these would be an added bonus. Continued success to you.

shanihw said...

I was just eyeing these the other day... I would LOVE to win these brushes especially the blender brush.

Claaarexo said...

i really really want to win this Perfect giveaway!
i dont have any kind of make up brushes yet because im just starting to collect make ups and cosmetics and it would be so amazing if i got to win this
thank you so much for this fab giveaway i really love all the brushes❤❤❤

Elizabeth V said...

would love to win because these brushes were design by you!! Thank for the opportunity!

vnssa906 said...

Just realized I haven't entered via the blog! I'd love to have these brushes, as when fall hits, the makeup obsession restarts. And this girl is in need of new brushes!
Vanessa Caraballo

lisaglam11 said...

The brushes look great. I would love to win to add these to my collection.

Szappanbubi said...

I'd reaaaally love to have these amazing and fab brushes so then I could share them with my makeup-fan sister -who never owned these beauties before!

Christina Flores said...

Hi, I'm hoping that I'm not late to enter the brush giveaway. I'm really impressed by your excellent reviews. You seem to put a lot of effort in all your products. I would love to win or own some of your products too. I'm also Filipina and a stay at home mom with 3 kids. A teenage daughter that's 14, two boys that are 2, and 6months. I'm a two time breast cancer survivor. First diagnosed in 2005 when I was 26, and the 2nd in 2008. It was really devastating considering I was in my 20's but thank God I'm alive and have healthy children. Anyways, I love getting dolled up but considering I don't really have time for myself anymore, just a chance at winning something like this would be somewhat of a miracle. Your products seem amazing I hope you chose me. Thank you for your time.
Christina Flores